Martin Garrix, the renowned DJ and producer, has exciting news for Formula 1 and music fans alike. He will be teaming up with Heineken and Formula 1 to deliver electrifying performances at various Grand Prix circuits throughout the upcoming racing season. This collaboration marks an extension of their five-year sponsorship agreement, emphasizing their commitment to engaging fans in innovative ways and promoting responsible alcohol consumption.
As Heineken’s new global ambassador, Garrix will kick off this exhilarating partnership at the Grand Prix in Canada on June 18th. The Dutch superstar expressed his enthusiasm, stating, “I’m super excited to team up with Heineken to celebrate at some of the most anticipated races of the season. The energy and atmosphere at the track are unmatched, and I can’t wait to perform for racing fans all over the world!”
Bram Westenbrink, Global Head of Heineken Brand, shared his delight about the extended partnership, remarking, “We’re incredibly happy to announce this extension to our long-running partnership with Formula One. Pairing this with our signing of global superstar DJ & producer Martin Garrix for some of the biggest races in the calendar is the perfect way for us to provide unforgettable moments across race weekends.”
Garrix’s involvement with Formula 1 is not new. In 2021, he surprised fans with a dynamic DJ set at the Abu Dhabi Formula 1 Grand Prix to celebrate the victory of fellow Dutchman Max Verstappen. He also rocked the stage at the official Yasalam after-race concert alongside DJ Snake. More recently, Garrix delivered an electrifying performance during the Mexico City Grand Prix, sharing the exciting news of his collaboration with Heineken on Twitter.
With his unparalleled talent and magnetic presence, Martin Garrix is set to elevate the racing experience and showcase that Formula 1 is more than just a race—it’s an extraordinary fusion of adrenaline-pumping sports and sensational music. Get ready to witness unforgettable moments as Garrix brings his signature beats to Grand Prix circuits around the world.
Written by: Artificial Intelligence Technology